Gadsden, Ala. – Family Savings Credit Union was among 180 credit unions nationwidenamed as winners of the prestigious Diamond Award – the Marketing, PR & DevelopmentCouncil’s annual competition for marketing excellence. Family Savings CU received thefollowing recognition: Cutting Edge Diamond Award for the Family Savings FinancialWellness Program at Jacksonville State University.
The Marketing, PR & Development Council of America’s Credit Unions also announced the list of all winners for its annual Diamond Awards, recognizing the best marketing campaigns in the credit union industry from the past year. Credit unions, advertising agencies, and associations submitted 1,400 submissions for the prestigious awards. In all, 180 organizations from 42 states were selected as winners.
Family Savings Credit Union’s Financial Wellness Program at Jacksonville State University empowers students to take control of their financial futures through engaging workshops, one-on-one coaching sessions, and educational events. Covering key topics like budgeting, credit management, student loans, and the FAFSA, the program is designed to build financial confidence and provide practical tools that support long-term financial success.
“As Associate Director of Default Management and Financial Wellness at Jacksonville State University, I am incredibly proud of our strong partnership with Family Savings Credit Union,” said Auburn Taylor. “Their invaluable contributions and unwavering commitment to financial education for our students, staff, and faculty are greatly appreciated! This well-deserved recognition highlights the hard work and dedication in building this impactful program, and I’m confident we’ve only just begun to make a difference in our community’s financial wellbeing. We’re all excited for the future of our partnership and its continued positive impact.”
“We are truly thrilled to celebrate Family Savings and the other Diamond Award winners with such a prestigious recognition,” said Lesli Bishop, Chief Marketing Officer at Family Savings Credit Union in Gadsden, Ala. “These credit unions not only reflect the core values of the credit union movement, but they exemplify the forward-thinking and innovative strategies within our industry.”
For more than 30 years, the Diamond Awards have celebrated the excellence in credit union marketing.
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About America’s Credit Unions:
America’s Credit Unions is the unified voice for not-for-profit credit unions and their more than140 million members nationwide. America’s Credit Unions provides strong advocacy, resources and services to protect, empower and advance credit unions and the people and communities they serve. For more information about America’s Credit Unions, visit AmericasCreditUnions.org.
About Councils:
Councils is a member-led, collaborative community of credit union leaders providing vibrant peer interaction, new ideas and innovation to foster professional development while advocating for the overall success of the credit union movement. There are eight Councils with a network of more than 8,000 credit union professionals. For more information, visit americascreditunions.org/councils.
About Family Savings Credit Union:
Family Savings CU is a not-for-profit financial institution serving northwest Georgia and northeast Alabama with over 75,000 members and $1.020 billion in assets. Anyone who lives, works, worships or attends school in Etowah, Marshall, Dekalb, Jackson, Cherokee, Calhoun, Cleburne, Madison, Blount, Morgan, Cullman, Talladega, St. Clair, or lives or works in Bartow, Catoosa, Chattanooga, Dade, Floyd, Gordon, Haralson, Paulding, Polk, Caroll, Cherokee, Cobb, Douglass, Murray, Whitfield, & Walker counties are eligible for membership. Please contact FSCU for additional information at 888-311-3728 or visit us on the web at www.familysavingscu.com.
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