Credit Union of Georgia Marketing Department Earns Four Awards at National MAC Conference
Kennesaw, GA, September 29, 2026 — Credit Union of Georgia is proud to announce that its Marketing Department received four awards for marketing excellence during the Marketing Association of Credit Unions (MAC) Awards Celebration held in conjunction with the annual MAC Conference in Phoenix, Arizona.
Michelle Dobbins, Vice President of Marketing for Credit Union of Georgia, represented the Credit Union at the conference and awards celebration, joining credit union marketing professionals from across the country for several days of education, collaboration and recognition of outstanding work within the industry.
The Credit Union of Georgia Marketing Department was honored in four distinct categories, recognizing campaigns and initiatives that supported member engagement, product growth, organizational culture and the member experience.
The four award-winning initiatives included:
- Out of Home Advertising – 65 Years Strong Member Appreciation Event
Recognizing the marketing and promotion surrounding Credit Union of Georgia’s 65th anniversary and its special member appreciation celebration honoring more than six decades of serving members and the community. - Product Development – Money Market & CD Cross-Sell Campaign
Recognizing a strategic campaign designed to increase awareness of savings opportunities and connect members with Money Market and Certificate of Deposit products that could help them make the most of their money. - Culture & Internal Campaign – Destination Corelation Internal Core Conversion Campaign
Recognizing the internal marketing campaign developed to support Credit Union of Georgia’s major core system conversion. The “Destination Corelation” campaign helped educate, engage and motivate team members throughout the organization during the extensive transition to the new Corelation system. - Branch & Point of Sale Merchandising – ITM Redesign
Recognizing the redesign and implementation of Credit Union of Georgia’s Interactive Teller Machine marketing and merchandising, creating a cohesive look and an improved experience for members utilizing the technology.
“Receiving four awards among credit union marketing professionals from across the country is an incredible honor for our entire Marketing Department,” said Michelle Dobbins, Vice President of Marketing at Credit Union of Georgia. “Each of these projects was created with a different purpose, but they all share the same goal, finding meaningful and creative ways to connect with our members, support our team and strengthen the Credit Union of Georgia brand. I am extremely proud of our Marketing team and the collaboration throughout our organization that helped bring each of these initiatives to life.”
The recognition reflects Credit Union of Georgia’s continued commitment to developing creative, strategic marketing that not only promotes products and services but also celebrates its members, engages employees and enhances the overall member experience.
From commemorating 65 years of serving the community to supporting one of the largest internal technology conversions in the Credit Union’s history, the four winning campaigns represent the broad scope of work led by Credit Union of Georgia’s Marketing Department.
The annual MAC Conference brings together credit union marketing professionals from across the country for industry education, networking, collaboration and the celebration of marketing excellence. The MAC Awards recognize outstanding creative and strategic achievements within the credit union industry.
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About Credit Union of Georgia
Credit Union of Georgia has proudly served the Northwest Georgia community since 1960, providing exceptional financial services while building stronger communities through partnerships, education, and service initiatives. Serving individuals who live and work in Cobb, Bartow, Cherokee, Dawson, Douglas, Fannin, Forsyth, Fulton, Gilmer, Lumpkin, Paulding, Pickens, and Union counties, Credit Union of Georgia is committed to making banking accessible through a variety of membership opportunities and eligibility options. Through meaningful relationships and a member-first approach, the Credit Union continues to create lasting impact throughout the communities it serves. Recognized for excellence and community commitment, Credit Union of Georgia has consistently earned prestigious honors, including Best of Georgia, Best of Cobb, and Best of Cherokee. Credit Union of Georgia is a state-chartered credit union organized under the Georgia Department of Banking and Finance, and deposits are federally insured through the National Credit Union Share Insurance Fund.




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