Dallas, Texas – ALM First, a strategic partner to more than 450 financial institutions nationwide, is pleased to welcome Rick Mayfield, CFA, as Senior Advisor, Capital Markets & Strategic Growth.
“We’re thrilled to welcome Rick to the ALM First team. His extensive regulatory and industry experience will directly benefit clients as he serves as a strategic resource, sharing his subject matter expertise across capital markets, balance sheet management, and executive benefit solutions, to help financial institutions navigate an increasingly complex operating environment,” says Travis Goodman, CFA, Principal, ALM First.
Mayfield brings more than twenty-five years of industry experience to his new role. Prior to joining the firm, Mayfield served as one of the NCUA’s top capital markets specialists. His regulatory experiences include writing rulings regarding both derivatives and benefits prefunding.
In his new role at ALM First, Mayfield will help depository institutions identify opportunities to improve financial performance, manage interest rate risk, and strengthen executive retention strategies. He will also share his knowledge through educational speaking engagements, board training sessions and other high-impact activities to benefit both ALM First clients and the industry as a whole.
“I’m excited to join an industry-leading firm like ALM First that is intentional about putting diverse expertise and capabilities to work for the benefit of their clients. The team, culture, and commitment to excellence have already made a strong impression on me, and I look forward to the impact we can make together as we help clients solve complex challenges, strengthen their organizations, and prepare for future opportunities,” says Mayfield.
Based in the Birmingham, AL area, Mayfield earned his Master of Business Administration (MBA) from Loyola Marymount University and his bachelor’s degree from Jacksonville State University. He currently serves as a board member for the Jacksonville State University Foundation.
Earlier this year, he and his wife Christine were recipients of Jacksonville State University’s Philanthropists of the Year Award for their unwavering support, leadership and commitment to giving back to create opportunities for students, the campus and the community.
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About ALM First
ALM First was founded in 1995 as a strategic partner for depositories, offering an array of financial advisory services. The firm’s expertise in asset liability management, investment management, balance sheet strategy, secondary market solutions, and specialty financial services, has allowed it to deliver deeper insights into financial institutions’ balance sheets, strengthening their performance and building efficiencies. With over $80 billion of investments under management (as of August 31, 2026), ALM First Financial Advisors is an SEC-registered investment advisor, acting as an unbiased third party, offering commission-free, fee-based services to over 450 financial institutions across the country.
In recent years, ALM First Group has expanded to include several wholly-owned subsidiaries including DDJ Myers, an ALM First Company and ALM First Executive Benefits, LLC. Driven by client needs, the firm now offers various services to help financial institutions optimize their greatest assets – their people.
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